The Importance of Mental Health in the Workplace Read More »
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]]>Mastering Mindfulness in Daily Life Read More »
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]]>The Power of Employee Volunteering: How CSR Can Boost Workplace Culture and Productivity Read More »
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]]>Environmental Sustainability: Why Businesses Should Embrace Circular Economy Read More »
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]]>Sustainability in Supply Chain Management: Why CSR Starts with Suppliers Read More »
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]]>The Balance Between Individual Moral and Business Ethics Read More »
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]]>Business ethics is the professional equivalent to personal ethics, which applies to all aspects of the company. Generally, they serve as a guideline for the business’ conducts when working with ethical or moral principles and challenges. These are important, not only for the organization but also for the individual employee. It offers a shared framework in which the organization and the employees should act accordingly to.
Though individual moral and business ethics often appear to be the same, there are some distinctions between the two concepts. As aforementioned, individual ethics are formed by various, personal factors in our upbringing. It is given that we are not all exposed to the same experiences in our life’s. Thus, what we may perceive as being wrong or right, may not be the same as what other individuals believe. Thus, for any organization consisting of different individuals, there need to be some shared values.
While business ethics consists partly of individual ethics, professional business ethics distinguishes from individual ethics by also originating from organizational and legal standards. For any company, the legal standard of the business is the starting point of the company’s moral standards. A responsible business acts according to law. This is where business ethics distinguishes from individual ethics and become professional by combining legal, organizational and individual aspects of ethical and moral standards.
Examples of ethical standards in a business could be practices such as honesty, trustworthiness and social responsibility. Think of the company as a person. An ethical person would be honest, trustworthy and socially responsible. Why should that be any different from a company? Consumers and stakeholders expect companies to act ethically correct thus, it makes sense to apply business ethics in the company.
The general practice of CSR is about maintaining a sustainable business while generating a profit by acting responsibly, morally and ethically. Business ethics helps the company fulfilling this responsibly and are intertwined with the company’s CSR.
Thus, business ethics are the moral principles and ethical standards of the organization, which the individuals and the company should conduct businesses accordingly to. You can say that it is the way the business behaves as a unity. As individuals, we all have our personal standards however, it is important for a business to establish shared ethical and moral standards in the organization. Not only for the company and employees, but also for customers and stakeholders, since it communicates your company’s ethical standards.
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]]>Society, Sustainability and Responsibility Read More »
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]]>There are three key fundamentals that attain to positive impact through the practice of CSR initiatives; these are social involvement, environmental action and economic growth.
To approach the epicenter of social agenda, a certain degree of corporate introspection is required. Look within the everyday instances of your company. As a business owner, how do you condition work ethics? How do you cultivate optimal work environments? How do you motivate employees and peers? The mechanics of corporate business run on human ressources, people that become the invested employees that turn the cogs of the corporate wheel. As the metaphor suggests, human ressources are an indispensable asset to economic growth and expansion. This reasons why large-scale companies such as Google, Microsoft, and Nike are well-known for putting their communities first: They create value through conditioned, cultivated, and motivated employees. In the scope of CSR, a business owner must also task the ulterior motive of ensuring social sustainability within the organization. To exemplify, we grant you five socially proactive CSR initiatives:
Is social responsibility confined within organizations? The simple answer is “no”. As opposed to introspection, the footprints of corporate business practices create external reactions that affect instances of society. Thus, business hold a responsibility towards i.e. customers, suppliers, and communities that they rely on. This establishes an accordance through law and policies that ensure human rights. You should always be aware of your suppliers’ business practices because these are a part of your business chain. Your company should never work with suppliers which compromise any social or environmental responsibility. This could potentially hurt your company’s responsibility and image. To exemplify, here are three societally proactive CSR guidelines:
Environmentally, CSR is about acting on your responsibility towards the planet. Environmental activities can be focused on practices within the company such as waste management, reducing energy use and recycling. Furthermore, you can reduce your company’s environmental impact by creating recyclable products, only work with environmental-friendly suppliers and reduce packaging. Depending on you business, your environmental responsibility can be fulfilled on different scales. Ultimately, it is about finding a practice which makes sense for your company.
CSR indeed has the potential to foster economic growth. This does not only apply to growth within the company but also external to company. Firstly, a healthy business is beneficial in a community because it brings economic growth by creating new jobs. This is beneficial for the community as it attracts more people. Furthermore, when a company experience economic growth, it allows the company to give something back to the community by for instance raising money or engaging in volunteer work.
Thus, fundamentally CSR is about acknowledging and acting on the company’s responsibility both within the company but also in the surrounding society. It should be noted that the future of your business should not be compromised for the sake of your CSR-strategy. For any company, the art of a successful CSR-strategy is to balance the company’s social and environmental responsibility while also practicing a sustainable business. Remember, the activities you engage in should enhance your business both internally and externally. That is the key to a successful CSR-strategy.
Quote of the day: “Responsibility is the ability to respond to the world. How will you respond?“
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]]>Why CSR is Relevant for Your Business Read More »
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]]>CSR is about creating positive impact through your business’ activities. Not only does your company’s activities create a positive social impact, it also benefits your company financially and enhance your company’s image. Consumers are increasingly interested in contributing to a more sustainable and socially responsible lifestyle. This applies to all aspects of their lives. When consumers buy a product or service from a company which practises CSR, the customer indirectly contribute to the positive change by supporting the company’s activities. This is beneficial for your company’s image, because it makes your company appear trustworthy to the customers. On the contrary, lack of CSR can lead to distrust.
Think about it: maybe your company produces and sells several products. Thus, to some extent, your business contributes to the growing consumer culture by producing more products. Now, of course you should not stop your production, or else you would not have anything to offer your customers. However, you should be very aware of how you produce your products, and how your company contributes positively to the environment or society. By showing social responsibility, you communicate to your customers that you are fully aware of your responsibility and thus, that your customers can buy your products with good conscience.
Do you think that your business is too small to make an impact? Think again. Even the most seemingly insignificant activity can lead to a great impact, both for the environment and for your company. CSR-activities can be carried out in various ways. There are no right or wrong answers to how CSR could or should be practised – it comes in many forms. Examples of CSR vary from local to global activities such as:
Again, CSR can come in many forms, and it is up to you to decide which issues are most relevant for your company. Is developing social responsibility in your local area your strategy? Or is it your ambition to be a frontrunner in the fight against plastic? The activities you choose to practice should make sense and be meaningful for your company. CSR is not only about environmental and social responsibility; it is also about implementing a sustainable strategy for your company. Thus, you should always practise CSR accordingly with your company’s general DNA.
Nevertheless, social responsibility is worth practicing. Show your partners, customers and interests that your company takes responsibility, and experience how social responsibility benefit your business.
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